After attempting to troll the Twittersphere by “teasing” their new third jerseys for the upcoming season, the Buffalo Sabres fun has been ruined by one of their own.
Sabres forward Steve Ott had some fun with his team’s official Twitter account on Wednesday, chastising the team for their insistence on hyping up the jersey.
Your favorite part of the week… here’s a *NEW* sneak peek of our third jersey this year! pic.twitter.com/tO3Is5okID
— Buffalo Sabres (@BuffaloSabres) September 4, 2013
Uncle, This is ridiculous! How about just releasing the jersey??? @BuffaloSabres
— Steve Ott (@otterN9NE) September 4, 2013
Ott, ever impatient, decided to take matters into his own hands and just unveil the jersey himself. He tweeted out the below pictures for the reveal…finally.
Was it really an unplanned “leak” by Ott? Probably not. Was the whole thing a unique PR plan for the Sabres? Probably, yes. Do I like those new jerseys? Absolutely not.